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A Scientific System For Leading The Development of More Profitable Growth.

Eureka! Winning Ways is the USA’s #1 system for helping small businesses develop a reliable system for leading the development of more profitable growth. It’s part workshop, part leadership training program and part accelerated project management system. It teaches you and your managers a scientific system for improving your sales & marketing effectiveness, ability to develop new customers/markets and how to create more profitable products and services. The program has a world record 98% success rate.

growthIt teaches you and your managers disciplined methods for improving your return on investment from sales & marketing efforts and your ability to tap into new customers, markets and export opportunities. Plus, it gives you a system for creating new products or services with little investment & risk

The Bottom Line – It Shows You How To MAKE MORE MONEY

With greater confidence in your marketing and new customer skills you will be free to:

  • FIRE some of your unprofitable customers
  • Say NO to unreasonable demands from current customers

With a disciplined SYSTEM for growth & a documented growth pipeline you will have:

  • A future plan that makes it easier to attract new managers
  • An ability to sell your company at a higher multiple
  • More fun as everyone will help lead growth projects

Frequently Asked Questions about Small Business Growth


What’s the pedigree of the program?

This program was built from the ground up over a period of five years based on working with over 500 small and mid sized companies. As Doug Hall, Ranch Founder said, “Eureka! Winning Ways was the most difficult and challenging development program we’ve accomplished in 22 years. With small business owners the program had to have fast impact and rock solid effectiveness. Small companies are willing to push themselves and they expect the program to do the same.”

Plus, Eureka! Winning Ways has a 98% success rate! Meaning that 98% of companies through the program are moving ideas to the marketplace (after an intense feasibility, competitive, financial and customer analysis) and taking real action on profitable growth.

What industries have you worked with?

Eureka! Winning Ways is one of the few growth programs available that successfully works with such a wide range of industrial, B2B and consumer businesses around the world. 

 Here’s just a short list of the approximately 500 business teams through the program:

Manufacturing Job Shops - Industrial Valve Company - Commercial Bakery - Oil Rig Equipment Company - IT Security Software Co - Vibratory Screen Mfg. Co - Industrial Measurement Co - Packaging Printing Co - Air Compressor Mfg. Co - Integrated Circuit Equip. Company - Warehouse Equipment Co. - Commercial Mint - Commercial and Consumer Cutlery - Kitchen Cabinet Mfg. Co - Stone Tile Manufacturing Co - Aerospace Sub Contractors - After Market Power Equipment Parts - Emission Testing Equipment - Pressure Vessel Manufacturing - Specialty Chemical Mfg. - Wood Toy Manufacturing - Uniform Manufacturing - Elevator Products Co - Educational Equipment Co. - Book Publisher - Clean Room Products - Hoist and Crane Mfg. - High Performance Sensor Mfg. - Rubber Parts Supplier - Military Countermeasure Decoys - Hermetically Sealed Connectors - Hospital Supply Chain Mgt. - Furniture Manufacturing - Smart Card Product Solutions - Navigation Instrument Co. - Sporting Gear Mfg. - Recycling Equipment Co.

Do I have to go to the Eureka! Ranch to do a project?

Programs can be run anywhere in the world.  Factually, location makes no difference on the project quantitative results.  Programs  have successfully been held in offices, hotels … even caves!  That said, it is best to hold the program off-site to allow your team to be free of “business as usual” distractions.

How does it work?

Step 1 – Create: 

 In a one day accelerated learning format, your team works TOGETHER to learn how to drive growth while working on the business itself.  They will create ideas for growth that balance what customers dream of and what you can practically deliver. Ideas are developed for:
1) More effective Sales Messages
2) New Customers or Markets
3) New & Improved Products/Services
4) Export Opportunities
5) Green/Sustainability Opportunities
 
Step 2 – Select:

Your team selects ideas with the greatest odds of success. Research then aligns your team on those growth ideas with the greatest chance of generating CUSTOMER PULL. Specific diagnostics help you improve your odds of success:
 
Overt Benefit - helps drive customer interest
Real Reason to Believe - increases sales closing rates
Dramatic Difference - increases profitability
 
Step 3 – Execute:

At a half-day meeting, your team's collective brain power creates a step-by-step action plan for turning the top growth ideas into reality. Importantly, the process REDUCES RISK, increases meaningful learning and accelerates time to market in smarter, LESS COSTLY ways.

Weekly coaching sessions over a month keep your project leaders on track, accelerating learning by applying 7-day rapid cycles of “fail fast - fail cheap- get smart” learning - keeping the budget low and the learning and profit potential high.
 
Step 4 – Repeat:

Because the need for growth never ends, we “reload” the next quarter - repeating an abbreviated workshop, running research and using our fast development process to move new ideas through the pipeline.

What results can I expect?

• Creation of ideas roughly 2x more as unique as those created by fortune 500 companies.

• Key growth leadership principles that your team will apply well beyond the workshop.
 
•  A team that is unified, focused and taking action on growing the business.

•  Managers that continue to transform into growth leaders - getting faster, smarter and more efficient at creating, selecting and developing ideas to grow the business.
•  A pipeline of ideas for growing the business that are both feasible and that amaze customers. The final ideas will include BOTH new ideas and thinking deeper (and smarter) about old ideas.
 
•  Faster speed to market at lower cost.
 
•  Business growth NOW!

I already have enough ideas, do I still need Eureka! Winning Ways?

Yes!  Eureka! Winning Ways is about putting discipline to growth ideas – including the ideas you’ve already developed. 

Eureka! Winning Ways is not just about ideas … it’s about the ENITRE TEAM taking ACTION and REDUCING RISK by getting those ideas to market 5X quicker and with 5X less cost than your current growth system.

How many people from my company can participate in the program?

Eureka! Winning Ways is proven to work best with a team of 8 to 15 people. 

We do, however, offer programs for you to work with companies within your supply chain or other small companies in your area.

Our Supply Chain program brings together two companies within a supply chain (you and your customer or supplier).  Each company brings 5 to 7 people to the session.

Our Very Small Business / Start Up program brings together 3 small companies, each company bringing 3 to 5 people to the session.

Who should participate in the program?

A wide selection from your team – from the top leadership to the best on the factory floor.  Clients have also invited customers, suppliers, bankers, lawyers, advisors, wives, husbands … anyone who will help your team focus on business growth.

What amount of time will this program take for my team?

Your entire team will get together for a total of 1.5 days to create and develop ideas to grow the business.  Your leadership team will need to participate in a 2 hour planning meeting before the session to gather background information. 

The two project leaders that are selected to lead the discovery an development of the ideas in 30 days will need anywhere from 25% - 75% of their time dedicated to the project.  During this time, your Eureka! Coach will work with the project leaders to keep them on track, keeping budgets low and profit potential high.

How do I get started?

Certified Eureka! Coaches are available deliver Eureka! Winning Ways programs in the US and Europe through one of our licensed networks.

MEP

Eureka! Winning Ways 2008 is available in the USA through the Department of Commerce’s Manufacturing Extension Partnership . This is America’s largest network of hands-on assistance for USA Manufacturing companies. IMPORTANTLY – in most cases the local affiliates - by direction of their State - also have a group who can provide Eureka! Winning Ways to non-manufacturing companies. [Find a Coach near you ]

 

Eureka! Winning Ways 2008 is available in the UK and Europe through Eureka! Ranch International, Ltd. offices in Glasgow, Scotland. Call +44 (0)1698 284400 and ask to speak to the Eureka! Winning Ways team for further details. Or click here to e-mail a request for them to contact you .

Eureka! Winning Ways projects are available directly from the Eureka! Ranch on a limited basis as part of R&D efforts on the 2009 edition of the program. Call 513 271-9911 and ask to speak to the Eureka! Winning Ways team for further details. Or click here to e-mail a request for them to contact you .